Social Media

The Pros and Cons of Social Media

Social media has had a profound impact on the way we communicate. What began as a way to connect with friends and family has turned into a powerful tool for businesses, politicians, and anyone looking to make a name for themselves. But as with all things, there are pros and cons to social media. Let’s take a look at some of the pros and cons of social media:
The Pros of Social Media
Increased Connectivity
Social media has allowed us to connect with people from all over the world in ways never before possible. We can now share information and ideas instantaneously with people on the other side of the globe. …

Reasons Audio-Based Social Media Platforms Are the Future

Attention is now on the entirety of audio-based social media. Platforms such as Discord and Clubhouse, and even a major platform such as Twitter, have launched audio spaces. This shows that audio-based social media or social media recorded with computer microphones is becoming the trend.
The Integration of Audio with Social Media
Technology in the field of communications is going full circle. After several waves of the Covid-19 pandemic and most organizations taking their operations to the …

A Reflection on Mark Zuckerberg’s “The Future is Private.”

In a developers and entrepreneur’s convention, Facebook CEO Mark Zuckerberg addressed the crowd with a single line on the projector: The Future is Private.
But how is that possible and coming from the CEO of a social media company that has been linked to multiple privacy leaks in the past few years? Most people are anxious to know how Cambridge Analytica harvested Facebook personal information to build voter profiles used during Trump’s presidential campaign?
Zuckerberg admits that Facebook hasn’t got the strongest reputation when it comes to privacy. It has been noted that the Federal Trade Commission has issued …

Instagram Business Users are Being Targeted Through Phishing Campaigns

A phishing site targeting Instagram business users has recently surfaced online. Scammers have developed a method where they lure customers into giving their Instagram credentials in exchange for an online business verification badge.
The phishing campaigns are becoming rampant despite the anti-hacking security measures taken by Instagram. To perform the scam successfully, the scammers need access to your email account or mobile number.
They usually guise this phishing site with the domain “instagramforbusiness[.]infor”. The scammers then ask users to fill out several forms that and ask for their email …

Why Customer Service via Social Media Platforms is Helpful for Ecommerce Business

The power of social media is incredibly massive and reaches about 75% of the online population. Typically, social media is a haven for buyers to find better choices and sellers to offer products. Thus, your company can get a good boost in sales and market trust through effective social media customer service. Here is why.
1.Every Customer Expects It
If you offer services through social media, then you should know that your customers expect to receive customer service. Most online customers expect follow-up…